Riyadh Front Exhibition & Conference Center
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The Tire Riyadh is your gateway to Saudi Arabia’s fast‑growing tire market, where rising vehicle ownership, mega infrastructure projects and evolving logistics networks are driving unprecedented demand for passenger, commercial, off‑the‑road and specialty tires.
Taking place from 30 August – 1 September 2026 and co‑located with Saudi Warehousing & Logistics Expo, Commercial Vehicles Zone and Air Cargo Middle East Expo, the event puts your brand in front of qualified buyers, fleet operators, distributors and procurement heads actively seeking innovative tire solutions to power the Kingdom’s transport and supply chain future.
Saudi Arabia’s tire sector is on track for significant expansion, opening strong revenue potential for brands entering this fast-growing market.
With millions of vehicles on the road, demand for tires will remain steady, from manufacturers and distributors to aftermarket and service providers.
Consistent year-on-year growth signals a stable environment for both global players and regional companies looking to strengthen their footprint.
As the biggest car market in the region, Saudi Arabia drives continuous demand for replacement tires, premium offerings, and aftermarket services, making it the gateway to scale in the Gulf.
Source: Business Wire
Saudi Arabia dominates the GCC automotive sector, driving consistent demand for tires, aftermarket products and premium solutions.
Connect directly with buyers from dealerships, distributors, fleet operators and service centers who are actively seeking new suppliers and partners.
Be a pioneer in this new venture and position your brand at the forefront of the Saudi tire industry.
Present your latest tire solutions and services to key decision-makers in the air freight industry.
Automobile accessories
Repair equipment
Tire and wheel accessories
Tire disposal
Tire recycling
Tire retreading materials
Tires and casings
Tire services
Wheels (rims)
Workshop equipment
Workshop, storage & salesroom equipment
Tire wholesalers, distributors
Importers & exporters
Tire retailers & dealers
Vehicle manufacturers
Logistics
operators
Trucking companies
Ride-hailing operators
Government & municipal vehicle fleets
Service
centers
Garage
operators
Tire fitting
services
The city-centre trade fair Koelnmesse at the heart of Europe occupies the third largest trade fair grounds in Germany and, spanning almost 400,000 square metres of hall and outdoor space, it numbers among the top ten worldwide. Each year, Koelnmesse organises and manages around 80 trade fairs, guest events and corporate events in Cologne and in the most important markets around the world. Its portfolio attracts over 43,100 exhibiting companies from 125 countries and approximately two million visitors from 220 nations.
dmg events has been shaping Saudi Arabia’s event landscape since 2011, with offices in Riyadh and Jeddah. As organizers of some of the largest events in the Kingdom and the world – including Big 5 Construct Saudi, ADIPEC, Big 5 Global, INDEX Exhibition and the Saudi Food Show – we bring unmatched market knowledge, expertise and global influence.Supported by offices in Riyadh and Jeddah, we connect global interest with local demand, facilitating business connections, driving innovation and bringing together world-class speakers and solution-driven workshops to address the Kingdom’s most important topics. Committed to Saudi Arabia’s future, we work closely with public and private stakeholders to create impactful events that support national growth and transformation. Find out more at www.dmgevents.com/saudi.
